With thirty-seven years of experience, I  have helped launch new products, companies, and fields which have become worth more than ten Billion dollars.

By focusing on the front-end, fact-gathering, analytical Marketing process to steer technology-based enterprises, I support my clients as a VP of Marketing for startups, as a Marketing Consultant, and as a temporary executive.

I write about Marketing, teach Marketing, and research how Marketing contributes to success.  The surprising, counterintuitive evidence shows that successful technology-based enterprises invest more in Market Research than in engineering.  

"Your evidence of the relationship between Market Research and success is right on!  Dell's Marketing/Engineering Investment Ratio™ is North of 1.5."  Michael S. Dell, Founder, Chairman, and CEO of Dell Computer Corporation.

More quick facts about Ralph E. Grabowski and marketingVP - PDF, 2 pages, 0.05 MB