Ralph E. Grabowski - marketingVP - fact-gathering, analytical Marketing to steer the enterprise

 

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My guest lectures
and teaching for institutions

 
Contents

I teach Marketing because
for Boston University
Students say
Teaching program
Co-founded MIT's entrepreneurship program
About the teacher

 

Teaching program

Five pursuits

The body of work in my professional career is built around a commitment to five mutually-reinforcing pursuits,  all focused on the up-front Marketing process for technology-based enterprises:

  1. I practice 
    as a Marketing Consultant for established companies, 
    as a temporary executive for turnarounds and revivals, and 
    as a VP of Marketing for startups.
  2. I write about Marketing.
  3. I teach Marketing (this section).
  4. I research how Marketing drives successful technology-based enterprises.
  5. I support the institutions of technology-based business and entrepreneurship.

 

Support institutions

I have delivered (click for list) more than one hundred published papers, invited presentations, and courses taught for universities, institutions, and professional societies including:

Adjunct Professor, Suffolk University Sawyer School of Management, Executive MBA Program
Boston University MBA with concentration in Innovation and Technology
New Ventures Association (NVA) of MIT's Sloan School of Management
Boston College Wallace E. Carroll Graduate School of Management
Semiconductor Equipment and Materials International (SEMI)
Massachusetts Medical Device Industry Council (MassMEDIC)
Product Development and Management Association (PDMA)
Merrimack Valley Venture Forum (MVVF) at UMass/Lowell
BU School of Management, Technology Commercialization
Greater Nashua Software Entrepreneurs Group (GNSEG)
Society of Competitive Intelligence Professionals (SCIP)
The Corporate Board, Journal of Corporate Governance
Worcester Polytechnic Institute (WPI) Venture Forum
Institute of Electrical and Electronic Engineers (IEEE)
Korea Industrial Technology Association (KOITA)
Boston Product Management Association (BPMA)
Software Association of New Hampshire (SwANH)
Massachusetts Institute of Technology (MIT)
MIT Sloan Graduate School of Management
Entrepreneurs' Network (ENET) of the IEEE
American Marketing Association (AMA)
MIT Enterprise Forum Spring Workshop
Automated Imaging Association (AIA)
Sales and Marketing Executives (SME)
MIT Enterprise Forum Fall Workshop
128 Venture Capital Group (128VCG)
Medical Development Group (MDG)
National Science Foundation (NSF)
MIT Enterprise Forum

 
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