Ralph E. Grabowski - marketingVP - fact-gathering, analytical Marketing to steer the enterprise

 

Home

Potential clients

My work

Client results

Research

Published papers

Guest lectures

They said it!

Resources

Contact

 
"How To Raise $100 Million"
 

How To Raise $100 Million
Mr. Lapidus reveals how he has raised lots of $$$

By Stanley N. Lapidus and Ralph E. Grabowski

 
Contents

Abstract
PDF Mr. Grabowski's slides with speaker's notes - 1.3 MB
PDF Mr. Lapidus' slides - 1.8 MB
PDF handout (*) - 2 pages, 0.3 MB

They said it!
About the speakers
Dig deeper
Honoring 20 years of the 128 Venture Capital Group

(*) You may find it helpful to have a printed copy of the data on page 2 in front of you when reviewing the slides

 

Honoring twenty years of the 
128 Venture Capital Group (128 VCG)

These invited presentations were delivered in the 128 Venture Capital Group’s twenty-first year.  In honor of the 128VCG, and its Chairman, Michael Belanger, I am publishing new data from my research into the Marketing/Engineering Investment Ratio™ (M/E Ratio™), including:


M/E a Failure

0.03 Before Langevin, from 1992-1996, Evidian USA was a failure with an M/E Ratio™ = 0.03 – in five years they achieved an annual sales rate of only $500 K. 

a Success

1.1  Mr. Langevin succeeded during 1997-1999 by increasing the M/E Ratio™ to 1.1 – sales rocketed up to $14 million.

a Failure

0.03 After Langevin, Evidian USA dropped the M/E Ratio™ back down to 0.03.  Sales ceased.  Literally, Evidian never made another sale.  After they had shipped all the units on backlog, revenues ceased.  They shut the doors in 2002 after three years of no sales and no revenue. 

Financial and human impact

With this new data, the financial and human impact of the investment in upstream marketing (or the lack of investment) by these companies now climbs to:


>1 Trillion dollars

>400,000 jobs created or lost

>150,000 engineering slots developed or gone

 

About the 
128 Venture Capital Group

For more than 20 years, the 128 Venture Capital Group facilitated private investors seeking contact with emerging business ventures.

Established in 1982, the 128 Venture Capital Group was a monthly breakfast networking assembly of individual investors, emerging company representatives, and professional venture capital investors interested in emerging technologies and markets.  Participants were encouraged to introduce themselves and their goals to the group.  The meeting was open to all interested parties, such as management team candidates and professional service providers.  The 128 Venture Capital Group was neither a securities broker/dealer nor an investment advisor and did not charge commission on any capital raised.

Michael Belanger, Chairman
128 Venture Capital Group
Bedford Road
Lincoln MA 01773
781-259-8776

After more than twenty years and 275 monthly meetings, Michael Belanger retired the 128 VCG to focus on his own startup, Jarg.  December 9, 2004 was the last monthly meeting.

 

A 128VCG success story

One purpose of the 128 Venture Capital Group, and other support organizations, is to foster team formation.  Gordon Sharp, an entrepreneur,  came to one of the very first 128VCG events, more than 20 years ago, because his startup was floundering.

Yes, Gordon Sharp met Ralph Grabowski at that meeting.  Gordon and Ralph teamed up to kick-start Phoenix Controls and make it flourish. 

Together, raising the Marketing/Engineering Investment Ratio™ to 1.25, they performed the up front Marketing process to understand the customer problem, validate the market, establish customer payback, and launch the company.  Most importantly, Competitive Intelligence (CI), led to significant product changes, two patents, dramatic product differentiation, decisive market viability, and a defensible position.

“Market research that gave us a handle on where to go,“ said Gordon Sharp.  Phoenix Controls created a new market, Variable Air Volume (VAV) building controls, dominated their market, and was sold to Honeywell with a handsome return to the investors and to Gordon Sharp.   See the Phoenix Controls case study.

 

Deg deeper  prior

next, "How To Raise $100 Million"How To Raise $100 Million"

 









here ->

Abstract
PDF Mr. Grabowski's slides with speaker's notes - 1.3 MB
PDF Mr. Lapidus' slides - 1.8 MB
PDF handout (*) - 2 pages, 0.3 MB

They said it!
About the speakers
Dig deeper
Honoring 20 years of the 128 Venture Capital Group

(*) You may find it helpful to have a printed copy of the data on page 2 in front of you when reviewing the slides

 
Site Map   Download   Copyright© 1996-2019   Ralph E. Grabowski