Ralph E. Grabowski - marketingVP - fact-gathering, analytical Marketing to steer the enterprise



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"Marketing Strategy: The Marketing Budget"

Marketing Strategy: 
The Marketing Budget

By Ralph E. Grabowski

IEEE Entrepreneurs' Network (ENET)
Tuesday, March 6, 2007, Waltham MA



Ralph E. Grabowski

Ralph Grabowski is an MIT-trained Electrical Engineer who focuses on the fact-gathering, analytical, front-end marketing process to steer technology-based enterprises.  

He has helped launch new products, new companies, and new fields that gainfully employ thousands of his fellow engineers; and which have become worth more than ten Billion dollars.  

Mr. Grabowski has delivered more than one hundred papers, talks, and courses for universities, institutions, and professional societies. 

He is the co-founder of MIT's annual entrepreneurship program, co-founder of the popular MIT Sloan School of Management graduate course "Starting And Running A High Tech Company," co-founder of Technology Capital Network (TCN) at the MIT Enterprise Forum, co-founder of the North Shore Technology Council (NSTC), and co-founder of the world's first IEEE Robotics Chapter.  Ralph was also an Adjunct Professor in the Marketing Department of Suffolk University's School of Management, teaching in Suffolk's Executive MBA Program.

Click these links for additional information on his consulting practice, his role reviving companies as a temporary executive, and for his jump-starting enterprises as a VP of Marketing for startups.

Ralph has a BSEE from MIT, class of 1963, with thesis in image processing.  He started his career as a solid-state microwave circuit design engineer, engineering the world's first high power (1 Watt), solid-state microwave oscillators; to replace Klystron vacuum tubes.

He entered marketing forty-seven years ago by helping to launch the Computer-Aided Design (CAD) and the Electronic Design Automation (EDA) fields, two of the more than seven new fields he has helped to open.

He served the IEEE as Chapter Chairman of both the IEEE Robotics and Automation (RA) and Microwave Theory & Techniques (MTT) Chapters.

Mr. Grabowski taught or Mentored four teams who won MIT's $100K Entrepreneurship Competition Grand Prize and, as a contestant, was the winner of the Fall $1K Biotechnology category in the 2006-2007 MIT $100K Competition.


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