Ralph E. Grabowski - marketingVP - fact-gathering, analytical Marketing to steer the enterprise

 

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"What Do Customers Want?"

What Do Customers Want?
By Ralph E. Grabowski
7:30 - 9 PM, Tuesday, April 1, 2008
Boston University, 8 St. Mary's Street
Photonics Building room
203

 
 

Abstract
Guest lecture
They said it!
New data
About the guest speaker
Prepare for the guest lecture and dig deeper
PDF class handout, flyer suitable for posting - 2 pages, 0.3 MB
PDF slides with speaker's notes - 6.1 MB
Map, directions, and parking

 

They said it!

“Market Research is the fundamental intellectual discipline underlying the creation of effective business strategy.  Strategy must be based on facts, not on wishes.” 

 -  Professor Barry Unger

 

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Abstract
Guest lecture
They said it!
New data
About the guest speaker
Prepare for the guest lecture and dig deeper
PDF class handout, flyer suitable for posting - 2 pages, 0.3 MB
PDF slides with speaker's notes - 6.1 MB
Map, directions, and parking

 
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